I was asked by WCCO’s Jason DeRusha to comment on his Good Question feature titled, “Good Question: Why All The Brouhaha Over Apple?” Fun to participate on the 10 o’clock news!
Apple recently released the iPad, and Jason DeRusha wanted to know how and why Apple is able to generate the huge levels of hype for their product launches and other announcements.
More at: http://wcco.com/goodquestion/apple.hype.ipad.2.1453859.html
